Without an audience, it’s impossible to monetize any eCommerce business. Organic traffic is just one aspect of the challenge; you will also need to keep up the retention rate and grow your brand loyalty and revenue. Among all the strategies to do so, using WordPress push notification has a strong track record of engaging customers/ subscribers.
So let’s check out these five best WordPress push notification plugin options, they can be your long-term companions in most of your campaigns.
How Does Push Notification Work?
The mechanism of push notification involves three parties – app/website developer, push provider, and push service.
First, the developers first need to add a code that will react when the device is active to receive push notifications. They also need to register with the operating system push notification service to get a certificate allowing them to automate push notifications. The push service provider is the web operating system of the device, such as Chrome, Firefox and Safari.
The push service, in this case, the WordPress plugin, will provide a way to lodge the certificate and connect with the push provider. As the certificate is approved, the push provider will send the push notification as fast as possible.
From the user’s perspective, the process includes visiting a website, receiving a request for push notification via device/browser, allowing/declining the request, and receiving the actual push notifications.
5 Best WordPress Push Notification Plugins
Ecomfit is an on-trend push notification system WordPress plugin for eCommerce business owners of all levels. Its all-inclusive features push it further beyond just a WordPress plugin. Ecomfit is a platform on which the website owner can deploy marketing automation and website analytics on all devices.
If you are running a small or medium eCommerce online business, Ecomfit will be a great help. It facilitates your decision based on objective data, which allows for quick and easy conversion.
On the platform, besides the functionalities of web push notifications and mobile push notifications, there are also features providing insight reports, promotion pop-ups, and email automation campaigns.
What pops up in your mind when it comes to data analytics for WordPress sites? Binary codes pouring on the computer screen? Or advanced formulas that look like alien language?
It will not be the case with Ecomfit, and data analytics will not be a burden. All plugins compared, Ecomfit is one of the most newbie-friendly options. This web push platform makes data look simple to understand and to apply in your decision-making process. For this business concept, Ecomfit has been setting its own path in the competition of push notification in WordPress plugin.
Once you install the plugin, Ecomfit will offer three plan options – Starter, Business, and Enterprise. And in order to ensure customer’s satisfaction, they offer the “Try Now” feature.
This allows you to put the platform on a WordPress hosting’s test run for 14 days without any charge or any credit card involved. Put it another way; you will have a free WordPress push notification plugin for the first two weeks. Quite a deal, isn’t it?
So if you need something reliable to start expanding your small or midsize online business, this is it.
Here are Ecomfit’s most outstanding features:
- Ease of use
- Practical and easy-to-apply data analytics
- Comprehensive features for marketing automation
- Optimization for sales and conversion
- Unique newbie-friendly business concept
OneSignal is another popular plugin for push notification on WordPress, with which you can send automatic push notifications to your audience when there is any published new content/ product/abandoned cart.
This plugin can set opt-in for visitors on both mobile and laptop devices. Users can easily decide whether they want to sign up for OneSignal notifications, accelerating your A/B testing and targeting campaigns.
With a default OneSignal account, you can set up unlimited desktop notifications from your WordPress and even set a reminder to people that haven’t visited your site/app for quite a while.
- Set up and schedule push notifications
- Precise A/B testing and re-targeting
- Opt-in customizations
It’s nearly impossible to have WordPress push notifications without plugin. With Gravitec.net, you can automate the notifications as drip campaigns or RSS feeds. This plugin is also a good way to introduce newcomers to your website/app/offerings by sending welcome notification.
You will need to sign up to start using Gravitec.net and customizing the notification settings. After your page is connected with Gravitec.net, you will be able to set up subscription prompts and push notifications to your users.
The best-advanced feature found on Gravitec.net is setting up a targeted campaign with three levels of segmentation. You can also create triggered notifications via its REST API system.
- Easy drip campaigns and RSS feeds
- Suitable for notifications targeting newcomers
- Powerful three levels of segmentation
Another option for WordPress push notification is WonderPush. As this plugin is compatible with almost all operating systems, you won’t find it much of a challenge to reach the majority of the audience.
One of the most worth-noticing features on WonderPush is its ability to target specific demographics. You can restrict the push notifications based on languages, events, or tags. And with the real-time analytics, you can manage all the campaigns and segments to decide whether any reminder notification is in need.
- High compatibility with various operating systems
- Real-time analytics
- Effective demographic target
SendPulse is also one of the most known plugins to add push notification functions to a website. You can quickly use it to inform your audience about important upcoming events.
Comparable to other WordPress plugins, SendPulse also allows for bulk messages, offline notifications, cross-browser compatibility, customizable segments, and A/B split testing.
If you are targeting from 2,500 to 15,000 users, SendPulse can provide decent performance. For larger scales of campaigns, you will need to upgrade the plan to accommodate more customers.
- All-inclusive features
- Ability to run alongside email and Facebook Messenger
- Easy and free to set up for small campaigns
Push notifications are one of the most effective approaches to targeting your audience. A quality WordPress push notification plugin will serve you at its best to accomplish your campaign’s goal. And above is the list of top 5 best plugins for the best results of conversion. Hope it helps!