Are you struggling with low revenue from your online business and trying to find a way to boost it? Don’t worry. You are not alone.
There are many ways out there that you can use to boost your revenue. One effective way is cross-selling. You can use one of the seven cross sell apps for Shopify that we listed below for faster integration.
What is cross-selling?
Cross-selling is a selling technique. It is used to get your customers/clients to spend more by buying a product related to what they want to purchase.
For cross-selling to be efficient, you have to find products related to each other and create the right promotions.
The goal is to make more money for your company and make the customers more satisfied.
How to make cross-selling work well?
- Recommend accessories required for the operation of the purchased products, such as power cord for printers or smartphones, that do not have included in the box.
- Suggest related products so that customers do not need to find the necessary components or accessories.
- Provide a discounted price if customers buy related products to encourage them to buy immediately.
- Show the customers see what they will get if they buy related products.
How to cross-sell if you use Shopify?
Some Shopify themes have native related products features already, so you do not need to use an app, right? Sadly, they just show random stuff that maybe does not relate to the products customers want to buy at all.
To show related products to the customers for cross-selling, you need to install a specific app for your Shopify website.
There are a bunch of cross sell apps for Shopify out there. Some are good. Some are really bad. But don’t worry! We tried many different apps, so we know what apps are best and will introduce them to you soon.
But first, you need to understand some different methods that the apps use to show related products.
3 methods that cross-selling apps use to show related products
Manual
With this method, you need to manually choose the products you want to show on a particular product.
You have more control. But it is very time-consuming if you have a large store that sells an enormous amount of product.
Rule-based
With this method, you can set the rules that show related products using a partially-automatic system.
You can set the rule to show products have specific pricing, color, vendor, and more. You can include/exclude some products as well.
Algorithmic
This is an advanced method. Based on some metrics such as previous order, click, contextual, etc., the app will automatically choose the best-related products for each item.
Because of this, related products are now more personalized to customers and are dynamic. It depends on the algorithm of the app and the data sources you provide for it.
You should use this kind of app if you have a significant amount of products in your online store.
Top 8 cross sell apps for Shopify
Ecomfit Web Push Notifications
One great way to cross-sell efficiently is pushing notifications. And Ecomfit Web Push Notifications is very good at that.
This plugin allows you to send cross-sell messages to your customers who bought on your website.
Beyond that, this is a full-featured notification plugin that can do many things more. Here are some of them:
- Recover abandoned carts: Ecomfit’s abandoned cart REMINDER allows you to customize an unlimited number of automated push notifications to recover orders and regain the lost revenue!
- Products interest: Send 2 reminders about products that customers have seen.
- Welcome Discount: Send a message with a discount code to whom visit the website for the first time.
- Loyalty customers: Send messages to customers who purchased goods to cross-sell products.
- Product Price Drop: Send a message when you discount a product.
- Cross-sell: send cross-sell products to your customers to boost sales.
Personalizer
This cross-sell app will give personalized recommendations to customers. It is powered by Artificial Intelligence.
It is being said as the number one recommended app for the Shopify website.
Something you can do with Personalizer:
- Offer recommended products on the “Thank You page” of your website.
- Manage your products, both in-stock, and out-of-stock, easily in the Product Tool.
- Offer A/B testing so you can experiment with placements, content, etc.
- Track and compare the performance of item recommendation placements.
- Track your return investment.
- And more.
You can integrate Personalizer with Loox, Loyalty Lion, Probal Apps, etc. The price is fair and adaptive based on what you need.
Cross Sell Recommend Product
This app will show your customers personalized related products and/or recommendations. It will make them buy more, therefore increasing the order value and revenue.
The app uses a manual method. You should only use it if you truly understand what your customers need, and your store is small with not many items.
It is very customizable. It can be applied to nearly all Shopify themes. Also, you can hide related items or product recommendations if they are out-of-stock or show such certain items based on what customers added last.
You can integrate it with FirePush.
Also Bought
This is a unique app. It uses AI to analyze what is in customers’ shopping cart and then display effortless item recommendations.
It even analyzes the previous purchase of customers and shows them in an easy-to-understand graph. The graph will show you useful information on the cross-sell recommended items.
With its powerful AI, it is maybe the most powerful cross-selling recommendations app you can find for your Shopify website.
You can integrate it with Ali, Yotpo, Judge.me, etc.
Smart Cart Upsell Bundle
With this app, you can show related items while your customers are viewing the product page or their cart.
It has one wonderful feature – the video upsell. You can place videos on the receipt page to make a strong call to action, to make your customers visit other pages on your website.
In the other worlds, it shows whether they are warm to your brand or not.
Frequently Bought Together
Many people want to buy multiple items at the same time.
This app will add to your website the Frequently Bought Together section at an affordable price.
Product Accessories
Like its name, it will provide your site an “Add Accessories” section for particular product pages.
Furthermore, it offers detailed conversion data, so you can know what items people often buy together most.
Discounted upsell
It not just displays related items but makes the products look more appealing to customers by offering discounted prices as well. It uses AI to calculate offers based on purchased history.
Because it needs data to calculate, you should not use this if you only have a few orders and visitors.
Conclusion
Those are the top 8 cross sell apps for Shopify. Each of them has its own unique features. Now you just need to consider what your business needs and choose the right app for it.
Thank you for reading.
